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Many users do not know much about advertising machines before purchasing LCD advertising machines. They blindly follow the trend of the market to make purchases. This will not only increase the purchase cost, but also increase the workload in the system's construction. Ultimately, it will be less effective. If you know something about the LCD advertising machine before you buy it, and you know your needs, this will not only save you money but also reduce your workload. Therefore, in order to allow everyone to build an LCD advertising player in the future more smoothly and maximize the benefits, Yaxun Dart has sorted out the top ten errors that are likely to occur when deploying LCD advertising players.
First, the LCD advertising agency built as a IT projects <br> <br> LCD advertising systems, like the word sounds with IT-related, but it also involves a lot of IT technology, however, the building LCD advertising It is wrong to think of an IT system as an IT project.
Second, there is no clear goal <br> <br> before building a lot of business enterprises through the market learned to get more customers through LCD advertising, improve performance, but really know the purpose of building their own LCD advertising what businesses But very few. What businesses want to accomplish with the LCD advertising player and what goals they achieve are key issues. If there is no clear target in advance, then it is very difficult to achieve success in the process of deploying LCD advertising players.
The best way is to take the time to make an estimate of the outcome of the LCD advertising machine, record the estimated content, and then seek the advice of the higher authorities, which can be more clearly the direction of construction. The use of advertising machines will increase unnecessary expenses if the goals are not clear.
Third, no project management or project management staff too <br> <br> building LCD advertising is a complex matter, it is necessary to send specialized personnel to manage the project, so as to enable potential problems to be resolved . At the same time, the management personnel of the project must not be too many. Otherwise, the opinions differ greatly. As a result, the problem is getting bigger and bigger. Eventually the project is delayed and cannot be completed.
After the fourth, empty the contents of a single program unattractive <br> <br> purchased LCD advertising, we will begin to prepare the content, not the content of advertising as not published a newspaper, giving a sense of emptiness. Generally, you can use the company’s promotional videos, promotional information, designed ads, pictures, etc. to play and display. At the same time, it can use RSS network seed, which has a rich resource base, can provide the latest news, weather, real-time updates on the content of the program on the LCD advertising machine, to attract the attention of the audience, so that the audience linger.
Fifth, the static content <br> <br> for LCD advertising, the importance of content can be imagined, the effect of new content for display LCD advertising is very important. Therefore, it is necessary to find a qualified and qualified person to create advertising content. It is no longer possible to simply broadcast news on RSS feeds and schedule news on the wireless network. After all, such news is not relevant to companies and cannot ultimately promote the enterprise. product.
Sixth, free to install LCD advertising player anywhere
Before installing the LCD advertising player, you must arrange the installation site according to the characteristics of the product and the audience. Do not install it anywhere. Otherwise, it will not only fail to achieve the ultimate goal, but will also bring negative impact to the company.
Seventh, the money's <br> <br> during the installation of LCD advertising machine, keep the budget conscious it is not wrong, but too careful planning is not desirable, especially in the choice of product, not because the price is too high , to give up on their own, this will lead to more cost expenditure, but also bring about the results they should not have.
The LCD advertising machine is used to convey information. It is only because of the cheap that the money is spent on cheap products. This method does more harm than good. It not only wastes corporate funds, but also loses many opportunities for profit.
Eighth, let the installer has played a role in all <br> <br> install LCD advertising is a major undertaking, if only select one person to contract everything, this is a great wrong. Finding an installer who can integrate different resources and manage them well as a general contractor can save the company time and reduce expenses.
Ninth, unable to make contextual advertising system at the time <br> <br> school building LCD advertising content must be sending personnel to have some skills to be achieved, so the staff had to learn how to use LCD advertising Machines, and to understand the small problems and maintenance methods that are likely to occur during normal use, so that advertising machines can better serve businesses.
Tenth, the initial purchase does not consider future extensions <br> <br> before the purchase of LCD advertising machine, without taking into account the expansion and upgrading software update feature of late, so all will increase in the future use Spending, causing waste.
Advertising machines gradually become more widely used
The advertising machine has gradually penetrated into all aspects of our lives. As a typical representative of new media, it is not only in crowded shopping malls, hospitals, building elevators and other public places, but also in orderly government agencies, enterprises and institutions, advertising machines. It has become an existence that cannot be ignored.