Dynisco Plastics Accelerates Development of Asian Market

Dynisco LLC, a sensor and control instrument extrusion manufacturer based in Franklin, Mass., is preparing to accelerate its development in Asia through a series of localization initiatives, especially in China.
At the recent China International Rubber and Plastics Exhibition held in Shanghai, the company launched a number of products designed specifically for China and other new products.
Song Jiazhi, regional sales manager for Asia Pacific at Dynisco Plastics Division, said that the V-series, which is a net melt pressure sensor and electronic package for plastic extruders, was produced at the plant in Viatran, Malaysia.
Song Jiazhi said that the Malaysian plant will begin production of the V-Series this year, which will shorten delivery time to Asian customers, better respond to their needs and reduce costs.
According to the company, the V-Series has a wide selection of the most common pressure ranges, outputs, and configurations, which can effectively compete with less-expensive local sensors.
Matthew Carrara, Dynisco's vice president of plastics, said: "As of now, we have introduced standard products that combine the advanced features that are only required in the high-end market. The V-Series has been specifically adapted to the specific needs of Chinese customers, regardless of price. It's still quite competitive in terms of performance."
Most companies produce low-end sensors. According to his forecast, sales in China in 2010 will climb 20%.
In addition to the V series, Dynisco also exhibited an Optrol integrated extrusion system, a number of SPX-T sensors with temperature compensation, a laboratory capillary rheometer, and LMI4000 - The first melt flow rate meter that utilizes a 32-bit microprocessor for test parameter control, self-diagnosis, and digital calibration.
At the same time, Dynisco, which is currently relying on agency structure, will add new managers in Asia to better serve customers in the region. Song Jiazhi said that currently the company’s major markets in Asia include China, India, Taiwan, South Korea and Japan.

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