Kumho Tire raises its three-bag limit to five years

Since the CCTV 3.15 Kumho incident, Kumho Tire 's retail market has been stagnant. Kumho Tire's sales depend on distributors all over the place to maintain the situation, and these dealers led distributors around the country to conduct recalls and free integrated service activities.

On May 18th, 2011, Kumho Tire held its first formal talks with the national dealers at its Nanjing factory from 3.15 onwards. At the meeting, Kumho Tire stated that Kumho Tires was responsible for this incident and that it would not allow distributors to bear the tremendous pressure caused by this incident. At the same time, Kumho Tires and distributors discussed the future brand recovery plan and sales recovery plan. Kumho Tire also made six special commitments at the meeting: In addition to guaranteeing quality commitments, it also said that it would strengthen the comprehensive free inspection service activities and reshape the trust of consumers as the biggest goal for Kumho Tire in the future.

In addition, Kumho Tire also announced follow-up sales recovery plans and plans to regain consumer confidence. One of them, it can be said that the challenge for the current three-package policy of the tire industry is that Kumho Tire promises to increase the three-year three-pack period to five years. This should also be regarded as a major measure for Kumho Tire's quality assurance of its own products. It should be said that Kumho Tire still has enough confidence in its quality, otherwise it will not release such a major measure.

"Korean version" tires stuck in "quality door" again

While Kumho Tire was busy implementing a plan to restore credibility, Dongguan, Guangdong, once again broke out the problem of Hankook Tire Tyre. For a time, tires bearing the "Korean version" label were excluded from the purchase list by consumers.

According to reports from Guangdong media, distributors of Dongguan Hankook Tire were purchased from manufacturers in January 2011. Among the more than 20 Hankook tires sold, 8 had punctures and some occurred on highways. A number of tires have cracks in their outer walls, and the most severely damaged steel wires are exposed on the outside.

According to dealers, the main reason for the occurrence of a flat tire is that the thickness of the tire wall is inconsistent. After the inner wall of the tire is inflated, the flat tire will bulge to form a bag. When the vehicle is moving, it is easy to have a flat tire. This is likely to be the manufacturer. Jerry cut" caused.

In response, Hankook said that some tires may have problems with manufacturing processes and no recall plan. However, the same problem has a different approach in the United States. According to statistics, in December 2010, Hankook Tire announced the recall of some tires in January 2011. The reason for the recall was that some of the Hankook tires used for after-sales service failed to meet the requirements of the US “Light Vehicle New Inflatable Meridian Tire”. Tire sidewall performance is lower than the specification, tires may produce early wear, and there is a risk of puncture.

Tire recall system is expected to be introduced

Regarding the gaps in China's tire recalls, relevant experts in the industry analyzed that the "Regulations on the Supervision of Automobile Product Recall Supervision" that are of concern to various sectors is expected to be introduced during the year. The scope of its recall management also extends from the entire vehicle to the important parts and components such as tires. The scope, supervision, and deterrence will also be comprehensively improved.

In addition to the lack of tire recall system in China, tire production standards lag behind. Twenty years ago, the Rubber Division of the former Ministry of Chemical Industry formulated the “Some Regulations for Meridian Tire Technology”, and has not re-elaborated relevant standards since then. Such standards are no longer suitable for the development of current tire companies. Similarly, in terms of product testing standards, China's relevant standards are far lower than the United States and Europe.

According to statistics, the United States and Europe had already improved the test standards for tires as early as 2007. The test speed was increased from 137 kilometers per hour to 160 kilometers, and the durability test mileage was also increased from 3,000 kilometers to 4,080 kilometers. China's relevant standards have not been adjusted.

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