Million scale to the largest market changes in China's automobile industry for seventeen years

From the scale of millions to the largest market, from commercial use to family car, from nine products to greatly enriching the development of the Chinese auto market for 17 years, it is closely linked with the continuous development of the Chinese economy. From the production and sales scale of 1.4 million vehicles in 1995 to the production and sales volume of about 20 million today, it can be said that the Chinese auto market has undergone qualitative changes along with quantitative changes. For example, the main force of the consumer population has changed from official to private, the model has been changed from a commercial vehicle to a sedan, and imported cars have been supplemented with a small amount of salvage from the main car.

In short, on the road to China, it seems that the international auto show has been staged from time to time. All multinational companies have come to China, and China has also produced famous independent brands such as Chery, BYD, and Geely. They are also striving to go international.

● Market scale: The production and sales volume ranges from 1 million to 20 million units, and the number of possessions is nearly 100 million. In the 1990s, the demand scale of China's auto market was relatively small, and the demand growth rate was slow. In 1992, China’s auto production just exceeded 1 million units, reaching 1.062 million units. Since then, the market demand has grown slowly. In 1995, China’s auto production and sales were 1.453 million and 1.405 million, respectively. By 2001 China’s auto production exceeded 2 million. The number of vehicles reached 2.47 million. China's auto production ranges from 1 million to 2 million, which takes about 9 years.

After entering the 21st century, accession to the WTO has brought unprecedented opportunities for China's economy and automobile development. China's auto market has entered a period of rapid growth. From 2001 to 2009, in less than eight years, the output of automobiles will be 2 million vehicles. Jumped to tens of millions of vehicles, with an average annual growth rate of 21.6%. By the end of 2010, China's auto production and sales both exceeded 18 million, with production and sales of 18.265 million and 18.27 million, respectively, and the market size was about 13 times that of 1995.

With the rapid growth of automobile demand, China’s vehicle ownership has also increased significantly. The 2010 automobile ownership amounted to 90.86 million vehicles, an increase of 80.46 million vehicles compared to 1995, and the average annual growth rate was 13.2%.

● Market Position: Occupying 1/4 of the world's production and sales as the pillar of the national economy In 1995, China’s automobile market had a low international status. Its output accounted for only 2.9% of the global market, ranking eleventh in the world, ranking in the United States, Japan, Germany, and France. After South Korea, Canada, Spain, the United Kingdom, Italy, and Brazil. With the continuous increase in car sales, China surpassed Japan as the world’s second-largest automobile consumer market in 2006. In 2009, China’s auto market sold more than 13 million vehicles for the first time to surpass the United States to become the world’s largest auto market, and its vehicle ownership exceeded Japan. Become the world's second largest car ownership market. In 2010, China’s auto production increased again, accounting for about one-fourth of global production, an increase of 20.6 percentage points over 1995, and surpassing the record high of 17.5 million vehicles sold in the United States, making it the world's largest car manufacturer. Guohe's largest new car sales market.

After more than 10 years of development, the status of China's auto industry in the domestic economy has increased significantly. In 1995, the added value of China's auto industry was only 54.07 billion yuan. By 2009, the added value of the auto industry reached 537.87 billion yuan, an increase of 9 times in 14 years, and the average annual growth rate was 19.0%. The value-added growth rate of the auto industry was higher than GDP. The average growth rate is about 7-8 percentage points. In 2009, the added value of the auto industry in GDP accounted for 1.58%, an increase of 0.66 percentage points over 1995, and contributed 1% to the GDP growth rate. The development of the automobile industry has made great contributions to China's economic development.

In 2009, China’s automobile industry completed a total industrial output value of RMB 234.478 billion yuan, which was 10.6 times that of 1995. The proportion of the output value of the automobile industry in the total industrial output value increased from 2.3% to 4.29%, an increase of about 2%. Meanwhile, the automobile industry has an upstream and downstream industry chain. The role of pull is greater, and the driving role of the development of the automobile industry in China's economic growth has become increasingly evident. The automobile industry has become an important pillar industry of the national economy.

● Market structure: There are more commercial vehicles and more cars. Private ownership accounts for nearly 90% of car purchases. China's auto product structure is dominated by commercial vehicles. In 1995, the output of commercial vehicles was 1.128 million. Commercial vehicle production accounted for the total number of cars. With a yield of 77.6%, only 325,000 cars were produced, which accounted for 22.4% of the total output. After 2001, the sedan market has grown significantly. In the following eight years, cars have grown at an average annual rate of 30%. In 2005, the sedan production in China reached 2,787,000, accounting for 48.5% of the total automobile output. The output of commercial vehicles was flat. By the end of 2010, the output of cars in our country reached 9.579 million, accounting for 52.4% of the total output of automobiles, which was 30 percentage points higher than that in 1995.

Domestic car consumption is mainly divided into three areas: public commercial vehicles, rental vehicles, and private cars. In 1995, the consumption of cars in China was concentrated in public commercial vehicles and rental cars. The sales of private cars accounted for only 10.9% of the total car sales. As the income of residents continues to increase, more and more consumers begin to purchase private cars. The cars begin to enter private homes. After China’s accession to the WTO, private consumer cars in China have opened up dramatically. In 2002, private purchases of cars in China ushered in an explosive growth in private cars. It accounted for 62% of the total sales of cars, an increase of 13% over 2001. In the following seven years, the demand for private car sales continued to show rapid growth. By the end of 2010, private car sales had reached 8.535 million, accounting for 89.9% of the total car sales, which was 79% higher than in 1995. Private cars have become the absolute main demand for cars.

● Product structure: From 9 product brands to nearly 200 kinds, independent brands occupy 30% of shares Since 1995, China's automotive products have experienced a transition from single to rich. In 1995, there were only 9 car brands in China, namely, Santana, Xiali, Audi, Jetta, Fukang, Cherokee, Guangzhou Peugeot, Alto and Skylark. In 2010, the number of sedan brands increased to 164, mainly including Japanese Corolla and Civic. , Feng Fan, Sylphy; US Department of Excelle, LaCrosse, Fox; Germany's Bora, Sagitar, Passat, Long Yat, Polo; Europe's 307, Elysee; Korea's Elantra, Sonata; and Chery, BYD, Geely and other autonomy Brand products.

China's own brand automobile production continues to increase, and its market share has gradually increased. In 2000, the sales volume of self-owned brand sedan was 125,000, accounting for 20% of the total proportion of sedan. With the development and expansion of domestic self-owned brand cars such as Chery, Geely, Great Wall, BYD, etc., in 2010, the sale of self-owned brand sedan was 2.933 million, accounting for sedan. The total sales of 30.89%, an increase of 10 percentage points over 2000. Among the top ten sedan brands, the independent brands occupy three seats, namely BYD, Xiali and Qiyun. The sales volume is 263,900, 21.01 million and 173,500 vehicles respectively. The self-owned brand automobile has become a new force in the Chinese automobile market.

The continuous enrichment of sedan products and the increase in market share of self-owned brands have led to a significant drop in product prices. The average price of cars in 2010 fell by about 60% from the average price in 1995. Take Santana as an example. In 1995, the price was about 200,000 yuan. In 2010, the price was only about 80,000 yuan, and the technical performance and configuration of the vehicle was higher than the original price. The number of models is much higher.

● Import and export market: From exports of more than 2,000 vehicles to more than 500,000, imported cars account for only 4% of total sales

China's auto import and export trade has grown rapidly. In 1995, the total volume of auto vehicle imports and exports was less than 3 billion U.S. dollars, of which the import amount was 2.57 billion U.S. dollars and the export value was 150 million U.S. dollars. The import amount was far greater than the export value. In 2010, the total volume of auto vehicle imports and exports exceeded 100 billion U.S. dollars for the first time, reaching US$108.53 billion. The average annual growth rate was 27%, of which imports were US$51.8 billion and exports were US$56.7 billion. The export amount was basically the same as the import amount.

In the past 10 years, although China's auto vehicle imports still show rapid growth, the status of imported cars in the domestic market has been greatly reduced. In 1995, China imported 158,000 vehicles, of which nearly 130,000 were cars. Imported cars accounted for 30% of the total domestic demand for cars. Imported cars are an important part of market demand. By 2010, the total number of imported cars in China reached 814,000, which was 6.3 times that of 1995, of which car imports were 344,000, and imported cars accounted for less than 4% of domestic car demand. Imported cars became a supplement to the demand for cars in China.

China’s auto exports have achieved a huge shift from scratch, and exports have increased rapidly. In 2010, China’s auto export volume was 566,000 vehicles, a net increase of 548,000 vehicles compared to 1995, and the average annual growth rate of auto exports was 25.8%, which was almost imported. Double the growth rate. Judging from the export structure, in 1995 China’s export of automotive products was dominated by commercial vehicles, which accounted for 86% of total automobile exports, and only 2,529 cars were exported. In 2010, the export of cars from China’s exported automotive products increased significantly, and exports of cars reached 180,000. Vehicles, which accounted for 31.8% of the total vehicle exports.

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