On September 21, 2015, the World Managers' Summit hosted by the World Brand Lab and the 10th "Top 500 Asian Brands" Awards Ceremony was held in Hong Kong. Double Star Tire ranked No. 347, ranking No. 1 among China Tire Enterprises.

Double Star tire production line

In recent years, DoubleStar has started a new journey for its second venture. It adheres to the concept of “first, development, and openness”, insists on innovation-driven, intelligent transformation, starts from industry leader and user needs, takes the lead in reform and innovation, and focuses on business model innovation. Promote the "three-ization" strategy and practice Industry 4.0 to fully sound the new horn for transformation and upgrading. As a world-renowned tire manufacturer, Doublestar is currently one of the few companies that possesses tire and tire manufacturing equipment technology and manufacturing experience, and has pioneered and implemented the “Service 4.0” and “Industry 4.0” strategies in China, tire manufacturing, and tires. Manufacturing equipment manufacturing and tire-centric automotive service “Three Arrows” is becoming a guarantee for Double Star to lead the development of China's tire industry.

Grab the commanding heights

It is understood that in order to create the most competitive products and meet the demands of users, Doublestar set up the Central Research Institute to gather world-class tire experts and develop high-end, high-differentiation, according to the concept of “developing user resources rather than just developing products”. High value-added products, enhance independent innovation capability and core competitiveness. Currently, the commercial tires R&D and launched by Twinstar have been "Jin-Bili" super-thorn-barrier series mine tires, super wear-resistant series of long-distance passenger car tires, anti-loaded "jun solid" medium and short tires, super wear-resistant high-speed tires. As well as the first ultra-wide drive tread tires in the country that have passed the US Environmental Protection Agency (EPA) SmartWay certification, in the field of passenger car tires, super-grip-resistant low-temperature snow tires, super riot-proof urban wild tires, and mud land have also been developed. Off-road tires and color green tires and other products are at the leading level in the industry.

In the 2014 survey of China's Quality Miles for the tire industry, Double Star ranked first, was rated A, and was awarded the “Outstanding Contribution Award”. It is the only company in the tire industry that has won this honor. In May 2015, the China Association of Automobile Repair Industry Association's Auto Parts Service Committee designated Double Star to lead the drafting of the first national standard for tire service in the “Tire Products Aftermarket Service Standard”.

Creation Services 4.0

In the era of manufacturing companies competing to transform themselves into service providers, Doublestar is the first in the tire industry to “zero delay in rescue” services, innovating the mobile e-commerce model 020/E2E, implementing “Star Monkey Strategy” and launching a “Mobile Star Service Vehicle”. , From the perspective of user needs, save user time, improve service efficiency and quality.

The “Star Monkey Strategy” aims to integrate social resources and establish an open online and offline system that faces users. Achieve access to the country on the road, everywhere under the road; online and offline integration, seamless integration; and through the interaction, experience, trading, selection, service, evaluation, create a unique "service 4.0" ecosystem, create demand, create users .

In the specific operation, the user just dials the 24-hour service hotline 4000176666, and the staff will immediately send the service to the service network and reach the location of the user at the first time for rescue services. Doublestar will also promote the "Star Monkey Strategy" throughout the country to provide users with a full range of tire maintenance and repair services.

Practice Industry 4.0

Most of China's tire companies are labor-intensive, capital-intensive, and extensively-managed enterprises. In particular, in recent years, China's tire industry has reached the "industry transition inflection point." In order to take the initiative in the new round of tire industry restructuring and reshuffling process, DoubleStar builds the world's leading green tire intelligent production (Industry 4.0) demonstration base and green tire intelligence in Dongjiakou Economic Zone, West Coast New District of Qingdao. Equipment production base" to create an interconnected ecosystem, establish "Industrial 4.0" ecosystem, realize "custom product customization, processing automation, enterprise interconnection, manufacturing intelligence" to achieve tire production "high quality, high efficiency, high "Energy efficiency" provides the industry with smart equipment, overall solutions and standard services.

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