Bentley will expand its dealer network

Bentley will expand its dealer network From January 1, 2013, as Bentley Motors China officially becomes the importer and general agent of Bentley Motors in China, all core businesses will be unified and responsible by the Greater China headquarters in Beijing. The headquarters of Bentley Greater China will also be responsible for overseeing the markets in Hong Kong, Macau and Taiwan. As Bentley's second largest market in the world, Bentley Motors will open a new chapter in China and continue to deepen its commitment to the Chinese market.

In 2008, DCH and Bentley Motors signed a five-year brand agency in China. Since 2013, DCH will formally convert Bentley's total agent in China into an ordinary dealer. This allows Bentley dealers represented by DCH to reopen To assess the market.

After officially recovering the agency rights, Bentley Motor China will continue to expand its dealer network, bring the latest models and all kinds of passionate and exclusive brand experiences to China, and continue to provide our customers with first-class honorable services. , Presenting to Chinese consumers a Bentley that combines performance and speed, elegance and dignity, youth and vitality.

As of the end of 2012, Bentley's exhibition halls in Greater China have spread over 24 cities. With the joint efforts of distributors and partners, Bentley maintained a steady and significant growth during the ten years between 2002 and 2012, and its sales increased by nearly 40 times, continuing to lay a solid foundation for China as the second largest Bentley market in the world. status.

It is estimated that by the end of 2013, the total number of Bentley authorized dealers in Greater China will exceed 40, covering all major provinces.

The data shows that in 2012, Bentley Automotive's global product delivery volume rapidly increased from 7,003 units in 2011 to 8,510 units, an increase of 22% year-on-year. The United States is still Bentley's largest market in the world. In 2012, Bentley delivered 2457 vehicles in the US market, an increase of 22% year-on-year. China's growth momentum was fierce. Last year, 2,253 vehicles were delivered, which was a year-on-year increase of 23%. Bentley's overall market in Europe in 2012 Sales volume increased by 12% compared to the same period last year to 1,333 units.

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