At the end of June, Nissan CEO Ghosn deliberately leaked: Nissan plans to produce Infiniti outside Japan. On the 26th of this month, Ghosn will fly to Beijing from France and announce the new medium-term business plan of Dongfeng Motor Co., Ltd. (hereinafter referred to as “Dongfeng Co., Ltd.”) together with Xu Ping, chairman of Dongfeng Motor Corporation. Infiniti's domestic news is undoubtedly a top priority. .

The time for localization is ripe At the end of June this year, Nissan made a mid-term business plan. Ghosn said: "Nissan is trying to break the situation in which Infiniti brand cars are only produced in Japan, and plans to establish a factory specializing in the production of Infiniti brand luxury cars overseas. China and North America are the two most likely candidates for setting up factories."

In fact, the discussion about Infiniti's settlement in Chinese production has been in existence for a long time. Nissan China’s senior officials once stated clearly: “We have been doing Infiniti’s domestic planning. If the relevant products’ profitability, market performance and quality are mature enough, Infiniti will The time for localization has ushered in."

On Monday, Nissan’s relevant Chinese sources said that on July 26th, relevant information about Dongfeng’s limited medium-term business plan will be announced, including the specific strategies of its subsidiaries. Nissan’s mid-term plan shows that in the next six years Nissan will strive to achieve a 10% market share in China. The industry believes that to achieve this goal, in addition to the need to increase the sales volume of the Japanese product brand, sales growth through domestic Infiniti is also planned.

The first domestic-made car two options last week Infiniti dealers told this reporter: "Infiniti must be made, the fastest is in 2013." Infiniti internal people also defaulted on this news. According to the above dealers, “The manufacturers have already disclosed the general contents of domestic production. The first domestically produced cars were M and G.” In addition, there is another version for the first domestic model, according to Nissan insiders, Infiniti The FX model will be debuted first, followed by the production of two M and G cars.

According to Infiniti dealers, there will be an additional 20 dealers in China this year. "Suddenly increasing the number of dealers is also preparing for the domestic preparatory stage."

Infiniti’s dealer network is doubling. According to public information, Infiniti plans to reach 100 dealer networks in three to five years.